March 3, 2024


Tiny articles, big solutions.

Leading Features to Add on Your Travel Website


Every business has an aim to deliver the best services to its customers for more customer satisfaction.

But, there are only some that are accomplishing it effectively.

And if you are a business owner, you are also in this race!!

Offering the services and the products is not the end of your task!!  It is more than that!!

Yes, you hear it right!!

It is only half the battle.  The customers will forget you if you are not able to have a more substantial online presence and cannot reach potential customers.  The companies should have a strong online presence in order to sustain the customers until their business is active. 

Here, we are discussing travel WordPress websites.

Imperatively, the first impression is the last one. The visitors, nowadays, are more selective and trendy as well. They quickly establish their viewpoints about WordPress websites.  Visitors do not spend more time on the website if they do not find it impressive.

Keeping every single detail in mind can only let you build a WordPress website that can make more customer engagement.  To get it done easily and quickly, you can take assistance from WordPress website development company. So, you have less time to get their attention and keep them engaging.

As of now, travel websites are making their presence noticed in the digital world. Therefore, it becomes essential for them to make their WP website fully-functional than the one that only has the booking functions and only the basic search. 


We are here to give you the leading feature to add on your travel websites to make their web presence secure so that the customers should not struggle with your website to search and for booking their trip. Make their web experience convenient and seamless so that they should consider your website in the future.

In this article, give you the leading feature to add on your travel websites to make their web presence secure so that the customers should not struggle with your website to search and for booking their trip.

Essential Features to Add on Your WP Travel Website

1. Virtual Reality (VR)

VR is gaining popularity in every industry and has become the attraction point in the tourism world as well. It works appropriately by giving visitors a tour of the place they want to visit. With the 360-degree view, VR makes it seamless for them to explore different ground before booking. It, therefore, enhances the trust level concurrently.  Though, it is adopted by several travel companies on their apps and websites and permitting the users to encounter a  digital version of the locations, or also the nearby attractions.

Studies reveal that Virtual reality is used by 40% by the travel industry as compared to other sectors. There are several ways VR is being used in the travel industry; some of them are:

  • Virtual Reality Booking Engine
  • Virtual Vacations
  • Virtual Reality in Museum
  • Marriott’s Vroom Service
  • Virtual Reality for In-flight Entertainment
  • Google street view (travel while at home)

2. Responsive Design

The digital world demands to develop and maintain an excellent website, and now it is not a tough job.  It is such a low investment that the travel companies can make for their benefits. The responsive design abilities require more dynamic esthetics and assimilation with mobile devices.   The users these days find managing the handheld devices an easy way. Therefore, implementing that can establish more business is worth it.  Give customers an easy way to navigate and engage in experience and stress more on products and services instead than on the website.  Precisely, your visitor should not have to struggle with your website to research and book the trip.

3. Progressive Web Apps (PWAs)

The PWAs are nothing but the modern web apps that consider themselves as mobile apps.   It is new in the travel industry but is attaining more attention. PWAs have the advantage of an essential app but do not need any downloading process, and that has a positive impact on its usage ratio and the conversion ratio.  When the user book the hotel via progressive web apps, accessing the information from the browser without internet connectivity is possible.  In addition,  it can save on the home screen and can also be practiced as a mobile app.  Below are some of the travel companies that are using the PWAs:

  • Ola
  • Trivago
  • Barcelona
  • Make My Trip
  • Cool Cousin
  • Jumia Travel
  • Wego
  • Redbus

4. Efficient Payment Integration

Providing customers the immense options for the payment is the central belief of the travel website functionality. Most of the leading travel websites are permitting customers with different payment methods. They are accepting payments via the debt, multiple credit bank, or prepaid cards and giving them the user-friendly, well-integrated payment gateways to establish B2B relationships. Additionally, they are using different management software to manage and store the customer’s details for convenience.

5. Google Map Integration

Let others know where you are traveling with google map integration. Make it easy for travelers to find the areas and the interests surrounding their destination.  This implies more potential for more bookings to your travel website. Imagine when you want to search for the hotel option nearby. Using Google maps,  you can discover certain hotels that can fit according to your needs.  Or, you can check out this link to know-how with the Geotargeting WordPress content, you can grow your business.

Wrapping Up

Now,  you have all the essential features that can strengthen your travel website.  The travel industry has taken a new dimension with the revolution of digitization.  Assure that your site has an abundance of information for the clients so that they can easily find what they are looking for.  Give your clients a memorable trip of their life.

Hopefully, you have liked this article. If there are any queries and suggestions, then let us know in the comment section below.  Let us know if we have missed something important. Thanks for reading!!

Author Bio:

Emily Johns is a Senior WordPress developer and IT consultant at WordSuccor, providing custom WordPress theme development services to global clients. She has dived through the open-source code for over a decade and shares everything about WordPress and new Web design technologies. You can find her on Twitter and LinkedIn.